Their 5D mk3 - 22.3 megapixel, 61 AF points, Digic 6 processsor, basically the smaller brother to the 5DS, is also awesome; but they ae over £2000 just for the body !
Lets be honest. Most of us cannot afford that kind of money and anyone who does buy one is probably using a credit card or a payment plan. There is an alternative. (or 2)
some pro photographers rent their gear. They build the cost of one or two days equipment rental into their budget for a shoot. So the client is paying and the photographer is playing.
All those pros who talk about medium format, they hire the camera per shoot.
Yes this is a valid option but in today's market I don't think most budgets will accommodate.
So Canon are also releasing two other cameras. The 750D & 760D.
The 760D has a APS-C 24.2 MP sensor, 19 AF points & Digic 6 processor. Oh and it's £649.00 !
Canon do not class this as a professional camera but when you look at the specifications what else do you need ?
The 760D out performs the 5D mk2 one of the most successful pro cameras on the market !
For someone who spends most of his time in the studio photographing people I see no reason why the 760D can't be taken seriously. Some of you will be thinking bokeh, that lovely transition from sharp focus to soft fuzzy gorgeousness ! Well cropped sensors tend to have a harsher transition but a larger sensor can improve the transition. So it is a trade off, if you're not sure try it out and make your own mind up. I know what my decision will be when the 760D comes out in April.